Course / Course Details
By - Ahmed Shehu Awak
Internet connectivity, laptop or android/ios phones, from 4g upwards
Automation?
Marketing automation refers to the use of technology and software to automate repetitive marketing tasks—such as sending emails, managing campaigns, segmenting audiences, nurturing leads, and measuring ROI .
Common features of these platforms include lead generation, segmentation, lead nurturing and scoring, relationship marketing, cross-sell/upsell workflows, customer retention, and marketing performance analytics .
Why Take a Marketing Automation Course?
Top Benefits:
Save time and boost productivity by automating repetitive tasks .
Improve workflows and internal alignment, especially between marketing and sales teams .
Enhance conversion and retention rates thanks to targeted, data-driven messaging .
Make smarter decisions with analytics that clarify which campaigns are working and which aren’t .
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